Country Benchmarking

The UK is Thailand’s largest investor of all the European countries. There are many reasons for this but there are two common themes for many companies: firstly, it is a large but not vast country and is therefore manageable for most UK exporters. Secondly, it tends to be easier than other South-East Asian countries to establish a presence in (with the exception of Hong Kong, Singapore and Malaysia). The chart illustrates where Thailand tends to fit on with other South East Asian countries. Note this chart is generic and it pays to conduct a benchmarking study using measures specific to your company’s situation.

BITS Thailand offers a 2-3 hour workshop with all your company’s export decision makers at a venue of your preference. We  will:

• extract the relevant issues you face,
• we will train you in how to use our analytical tool,
• we will leave a copy of the tool for you to use,
• we will produce a deliverable for discussion, often at the end of the workshop, depending on data availability at the time.